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Book Commissioning and Acquisition 2nd edition


Book Commissioning and Acquisition 2nd edition

Paperback by Davies, Gill (London College of Communication, UK)

Book Commissioning and Acquisition

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£27.19

ISBN:
9780415317894
Publication Date:
24 Jun 2004
Edition/language:
2nd edition / English
Publisher:
Taylor & Francis Ltd
Imprint:
Routledge
Pages:
192 pages
Format:
Paperback
For delivery:
Estimated despatch 14 - 16 May 2024
Book Commissioning and Acquisition

Description

Since its first publication, this essential guide to book commissioning has established itself as the one and only 'must-read' for any successful editor, and the core training text used both within publishing houses and on publishing courses worldwide. In this new edition, Davies concentrates on the essential skills of commissioning, as well as other editorial challenges such as handling new lists following mergers and takeovers, and the demands of digital technology. New case-studies have been added which illustrate the commercial and practical problems that editors must address in today's complex and demanding marketplace. This book remains the one text that editors must have by their side throughout their careers.

Contents

Acknowledgements, 1 Introduction, 2 How to choose what to publish, 3 Committing projects for publication, 4 From contract to delivery, 5 Managing the publication process, 6 Strategic and financial aspects of list building, 7 Developing and maintaining a list, 8 Teamwork and professional ethics, 9 An impossible job?, 10 A future for the book?, 11 Recommended reading and other resources, Index

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